“Esse est percipi” (To be is to be perceived) ——George Berkeley
“To look is an act of choice.” ——John Berger
Inspired by a dual philosophy of perception, Seeing Studio explores the fluid relationship between the observer and the observed. To us, “seeing” is never a one-way street. It is a dynamic exchange where the boundaries between the lens and the soul blur. When we curate the stories of founders and artists, we are doing more than just documenting a brand or business—we are facilitating a profound connection with your own people.
It is a journey where the audience, in the act of seeing another’s world, begins to see reflections of their own. It is a space where the creator’s lived experience is finally met with the recognition it deserves. We believe that when a vision is truly “seen,” it transforms from a private experience into a universal connection.
The Bridge (连接者): Bridging the gap between a brand’s inner vision and its public expression. (连接品牌的内在愿景与公众表达)
The Observer (观察者): Uncovering the unseen details that define authenticity. (挖掘那些定义“真实”的、未被看见的细节)
The Catalyst (催化剂): Empowering founders to speak their truth with clarity and cinematic impact. (赋能创始人，以清晰的逻辑与电影质感传递其真实力量)
About Coco
Founder, Director, Creative coach, Corporate communication specialist
Bachelor of Arts in directing, Communication University of China
Master of Arts in Visual culture studies, Chinese University of Hong Kong
10+ years multi-disciplinary experience in public relations, branding and storytelling.
ICF certified transformation coach
Seeingstudio.ca 